About Norm Cates
Norm Cates
Norm Cates, Jr. is the Founder of Club Insider, now in its 30th year of publication, and its Tribal Leader Since 1993. He is a 50-year veteran of the health, racquet and sportsclub industry. As IHRSA’s First President and a Co-Founder of the Association with Rick Caro and five others, in 1981; the 2001 DALE DIBBLE Distinguished Service Award winner, one of IHRSA’s highest honors; and Club Industry's Lifetime Achievement Award winner in 2017, Norm Cates, Jr. is a highly decorated veteran who cares about you. And, he wants to hear from you.
Phone: (770) 635 - 7578
Email: Norm@clubinsideronline.com
Previous Articles
Showing 876 - 900 of 1086 Articles
Tennis Club Finds a Winning Proposition
September 1995 - Read Article...
Texas Officials Close and Seize Two Gold's Gyms
July 2003 - Read Article...
Thank You
April 2004 - Read Article...
Thanks and Appreciation to Bill Higgs As He Retires After 35 Years of Service at Shula's Athletic Club
August 2017 - Bill Higgs, 66, has set a high standard for health and fitness club General Managers everywhere to learn from and apply to their own careers. The lessons this man has learned over his 35-year career as GM of Shula's Athletic Club in Miami Lakes, Florida, are numerous, and Bill has shared some of them with you here in this special Club Insider Cover Story, which is being published in honor of Bill Higgs and his retirement. The lessons he's learned and experiences he's had don't just apply to being a manager of a club business; they're lessons that, if applied to your life, will help you succeed in all of your endeavors. In short, Bill Higgs' story is a tale of 35 years of success that was caused by his dedication, his hard work, his flexibility and his consistency, to name just a few of the positive traits that Bill has applied to his career. Read Article...
Thanks For 9 Fun Years!
October 2002 - Read Article...
The "Best of the Best" Club Business "Road Warrior" Consultants!
Open Your Eyes to the Great Help Available to You! - Part I
February 2006 - Read Article...
The "Best of the Best" Club Business "Road Warrior" Consultants!
Part II
March 2006 - Read Article...
The "Insider Speaks"
A Change of Attitude!
January 2009 - Here we go! A New Year! Happy New Year everybody! This article is intended to pump your staff up! Read on, and you will find out WHY 2009 can be a great year for our industry and for all the people in our business who have a positive ATTITUDE! Yeah... I know... you already live and breathe with a positive attitude! But hey... I'm not writing to you here today... I'm writing to your staff. Read Article...
The "Insider Speaks"
The Spirit of IHRSA
February 2012 - The Spirit of IHRSA is alive and well after 31 years. The Spirit of IHRSA is one of learning through sharing, and it's important that everyone that is in our industry for the long haul understands how the Spirit of IHRSA came about. In short, IHRSA's slogan, "Success Through Association," summarizes the end result that the Spirit of IHRSA has achieved. Read Article...
The "Insider Speaks"
Got to Close? Professional Standards For Closing a Club
March 2009 - For years, the health, racquet and sports club industry has focused on new club development. This sharp focus and the resulting efforts have resulted in there now being over 30,000 health clubs in the United States! But now, due to America's tough economic times, that number is a moving target... principally leveling off. Read Article...
The "Insider Speaks"
Killing the Goose That Laid the Golden Egg
March 2010 - In my opinion, if IHRSA continues to ignore the problem I'm about to describe, the IHRSA Trade Show will die and with it, IHRSA. What I am writing about here has been going on for many years at IHRSA, but this year, it was particularly bad, so I concluded that at this point, during this recession, that I owed it to the IHRSA Club Owners and IHRSA Associate Members to expose this problem once and for all. Read Article...
The "Insider Speaks"
Who Am I? Why Am I Here?
March 2012 - You may be thinking, "Norm, why in the world are you asking these questions here and now, and how do your questions relate to me, a health club owner/operator/manager?" Read Article...
The "Insider Speaks"
Congratulations!
April 2011 - Congratulations to everyone who attended IHRSA30 in San Francisco! Because you showed up, the event was one of the greatest we've ever had during IHRSA's first 30 years. You deserve special praise for being there. Of course, these congratulations also go to IHRSA President/CEO, Joe Moore, and his terrific Team IHRSA, as they did an outstanding job producing the event. Read Article...
The "Insider Speaks"
Former Veteran Canadian Club Owner, John Cardillo, Salvages 17 Clubs from a Broken Deal!
April 2012 - Over the past ten years, Club Insider has reported on self-induced problems that John Cardillo's Premier Fitness Center organization has been experiencing in the Ontario, Canada region with regard to their back office operations, and in particular, the offense of continued collections by his back office of funds after memberships have expired or were cancelled. Read Article...
The "Insider Speaks"
It's Your Problem...
May 2011 - It's your problem, whether you choose to think about it, or not. What problem, you may ask? The problem is you're sitting on a powder keg in your business when it comes to what State Governments can do in enacting industry-damaging legislation in your State with NO notice to your business. You can choose to act, or let it explode... Read Article...
The "Insider Speaks"
What Do You Stand For?
May 2013 - I was driving down the road in my Beemer listening to my favorite music radio station, Atlanta's 94.1 FM, when the song, Some Nights, written by Nathaniel Joseph/dost Ruess came on. For the first time ever, I actually listened to the words of the song, instead of just the melody. During the song, these following lyrics really caught my ear: "What Do I Stand For?" Read Article...
The "Insider Speaks"
IHRSA, A House Divided - A Mirror Image of the Industry At Large
June 2009 - This is a "tough love" article about an Association I love: IHRSA. Some may translate my "tough love" comment to mean I am going to write bad things about IHRSA. Quite to the contrary; instead, I'm going to provide IHRSA with input that somebody has to have the courage to say if IHRSA is to prosper in the future. Read Article...
The "Insider Speaks"
To Benefit the Health and Fitness Club Industry, Imagine The Evolution of the Health Club Industry Without IHRSA! - Part I
June 2010 - This article is about the health and fitness club industry. It is about our industry's beginning, its evolution until now and where it can and will go in the future. As with anything, to understand where you are going, you must first know where you came from. In order not to repeat history, you must know your history. Read Article...
The "Insider Speaks"
A Tribute to Tim Russert By Norm Cates, Jr. and a Lesson From Dr. John A. McDougall
July 2008 - America lost a really good man, Tim Russert, the long-time moderator of Meet the Press, on Friday morning, June 13, 2008. The cause of death was cholesterol plaque that ruptured in an artery, causing sudden coronary thrombosis, according to Russert's physician, Dr. Michael Newman. In addition to being the backbone and star of NBC's Sunday political talk show, Meet the Press, Tim Russert was an NBC Senior Vice President and Washington Bureau Chief. Read Article...
The "Insider Speaks"
Be Smart When Dealing With The Press!
July 2009 - Once upon a time a couple of gym owners decided to have a weight loss contest. Two $500 cash prizes were to be awarded to the two club members who lost the most weight. The club charged each contestant $40 to enter the contest and about 40 members joined in. Read Article...
The "Insider Speaks"
To Benefit the Health and Fitness Club Industry Imagine The Evolution of the Health Club Industry Without IHRSA! - Part II
July 2010 - Last month, Part I discussed the early days and pioneers of our industry, the evolution of our industry and the story of IHRSA; how and why the Association was founded, what it has achieved and why we need IHRSA more than ever. Read Article...
The "Insider Speaks"
The Evolution and Succession of Club Insider
August 2010 - The evolution and succession of Club Insider are topics we've given a lot of thought to, and on the occasion of our 200th Edition, my son, Justin, and I decided now would be a great time to tell you what we are planning for the future of Club Insider. The newspaper world is a-changin' and we are a-changin' Club Insider right along with it. Read Article...
The "Insider Speaks"
What A Treasure Our Beating Hearts Are On This Earth!
September 2011 - The headline above is intended to make you think. Think about life. Think about death. Think about what you do every day that might enhance someone's life. Think about what you do every day that might save someone's life. Think... think... think... about life, how short it can be and how some of us don't think about "What a treasure our beating hearts are on this earth!" Read Article...
The "Insider Speaks"
Hey... How Weak is Our Economy... Really?
October 2008 - On Friday, October 3rd, were you worried about whether the House of Representatives would approve the "salvation bill" that, two days before, had been approved, full of pork, by the U.S. Senate in a vote of 74 to 25? Well, as I sit here... the House of Representatives approved it (a bill now with a price tag of $850 billion) by a vote of 263 to 171, after they had rejected the previous, and first version, on Monday, September 29th. Read Article...
The "Insider Speaks"
Get Your Fair Share of Your Partnership By Planning Ahead!
December 1993 - Read Article...
Showing 876 - 900 of 1086 Articles
