Club Marketing Tips For Incorporating Video
- For this article, Log In to:
- View eVersion | Download PDF
The health and fitness industry is huge and continues to grow. One of the biggest challenges facing individual gym owners in such a growing and competitive industry is attracting a steady stream of new members. One of the best ways to do that is incorporating video into your marketing strategy. Consider the following statistics on user interaction with video:
- 90% of users say product videos are helpful in the decision process.
- 75% of online video viewers have interacted with an online video ad this month.
- 36% of online consumers trust video ads.
- 33% of all online activity is spent watching video.
- Video ads increase purchase intent by 97% and brand association by 139%.
In this article, we'll discuss four ways you can use video to effectively market your fitness business.
To view the full article, please Log In.
If you are not a Paid Subscriber, we welcome you to Subscribe Now.